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Find Company Competitors with Persana AI
Know the battlefield before you enter it.”
With Persana AI, uncover any company’s competitors instantly — and use live intelligence to shape your GTM strategy before the first email is sent.
The Challenge
Knowing the Landscape Before You Engage
Every GTM motion starts with context.
You can’t position value, price confidently, or tailor messaging — if you don’t know who your prospects are up against.
But here’s the problem:
❌ Competitive research is slow and fragmented.
❌ Most tools give you outdated or incomplete data.
❌ Reps rely on gut instinct or generic “market categories.”
That’s how good outreach turns irrelevant fast.
Persana’s Competitor Intelligence Workflow eliminates the guesswork.
The persana Workflow
Persana’s Find Company Competitors Workflow gives GTM teams a live map of their prospect’s competitive landscape — powered by AI that continuously scans the web, tech stacks, and funding data to surface precise rivals.
Input a company name, and Persana instantly identifies direct and indirect competitors — sourced from market signals, tech overlap, and partnership data. Get clarity on who else is fighting for the same customers, and how they’re positioned.
For every identified rival, Persana provides company size, funding status, tech stack, and hiring velocity.
That means you’re not just seeing names — you’re seeing strategy, traction, and direction.
Feed competitive data straight into your CRM, enrichment system, or AI SDR sequences.
Now, your reps can personalize messaging around differentiation, highlight gaps, and preempt objections — all backed by live intel.
See It in Action
How GTM Teams Use It
See how Persana’s AI pinpoints a company’s competitors in seconds — and turns that data into differentiated, high-performing outbound.
View the workflow 👉
By Sales & Growth Specialists
Trusted by Sales and Marketing Teams Everywhere
"We’ve been using Persana AI at Alpaca and it’s honestly been a game-changer. It’s super easy to get started with, and it has made our outreach efforts way more targeted and efficient."
Imad Badreddine
Apalca Leads
"The most cost effective way to automate research. Persana has also been a great creative partner to help execute unconventional go-to-market strategies"
Richard Purcell
MoxieGTM
"Persana AI has been awesome for us to use AI automation at scale. I love the templates and saving prompts! Saves me hours of research. I definitely recommend Persana"
Maddie Bell
Scheduler AI