Persana vs Clay

Looking for an affordable alternative to Clay with better quality and features? You've found it.

Trusted and loved by teams, and businesses of all sizes

  • MOXIEGTM

Trusted and loved by teams, and businesses of all sizes

  • MOXIEGTM

Here's Why Teams Choose Persana over Clay:

See how our platform outshines the competition in features, benefits, and value

Persana

Features

Persana

Lead list building

AI Agent

Email waterfall

User seating

Unlimited

Playbooks

Track companies hiring

Job change alerts

Custom workflow building

(Pro and Enterprise plans)

Ease of usage

Personalized onboarding call

Cost per 1000 credits (Starter plan)

$37.8

AI SDR

Yes.

Here's Why Teams Choose Persana over Clay:

See how our platform outshines the competition in features, benefits, and value

Persana

Features

Persana

Lead list building

AI Agent

Email waterfall

User seating

Unlimited

Playbooks

Track companies hiring

Job change alerts

Custom workflow building

(Pro and Enterprise plans)

Ease of usage

Personalized onboarding call

Cost per 1000 credits (Starter plan)

$37.8

AI SDR

Yes.

Here's Why Teams Choose Persana over Clay:

Features

Persana

Clay

Unlimited leads

Quantum AI agent

Email waterfall

Playbooks

Automated company tracker

Manual only

Job change alerts

Custom workflow building

Ease of usage

Personalized onboarding call

Cost

$

$$$$

AI SDR

Yes - Outbound on Autopilot

No AI SDR

Best in Class Data + Intent Signals

Persana offers unmatched automation, personalization, and intelligence, all included at a price that beats Clay in value and performance.

Hyper-Personalize Every Interaction

Persana’s Autopilot feature ensures every customer interaction is personalized and data-driven. Meanwhile, Clay lacks this level of automation, leaving you to handle personalization manually.

Add unlimited team members

With Persana, you can add as many team members as you want on any paid plan—at no extra cost. Whether your team is 5 people or 50, your pricing stays the same.

Add Your Own API Key

With Persana you can bring in your own API key to save on credits and make data enrichments affordable.

100+ Data Sources and Destinations

Persana offers 100+ data sources including the top contact data sources, and integrations. No need to pay for different sales tools and subscriptions.

Expertly Curated Playbooks

Persana offers 10+ proven-to-work Sales playbooks, ready for immediate use in your outbound campaigns.

Clay doesn't have curated playbooks for new users.

Signals to Maximize Revenue

Persana offers job change tracker and company hiring intent triggers to help you find the highest intent leads and reach out to them at the right time.

Why Persana over Clay?

Our users say Persana is easier to use and navigate than Clay. Persana is more affordable than Clay with better support, AI-driven insights, data quality and performance.

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Software you’ll no longer need

Replace all these other software with 90% cheaper pricing from Persana. Save over $62,250/yr.
Control your spend and consolidate subscriptions in one place.

Zoominfo

From $15,000/yr

Apollo

From $5000/yr

Usergems

From $16,400/yr

Sales Navigator

From $1250/yr

Seamless

From $15,000/yr

Clay

From $9600/yr

Weekly Lead Discovery

Weekly Lead Discovery

Get access to new leads every week with Persana’s AI-driven data intelligence. Let our AI GTM Team find, track, and nurture high-potential leads, so you can focus on closing deals and growing your business.

Trigger-based Outreach

Trigger-based Outreach

Engage with prospects based on key signals like job changes, hiring trends, and social intelligence. Persana automatically detects these changes, giving you the perfect timing to reach out and convert leads into customers.

Trusted by Sales and Marketing Teams Everywhere

Sales and Marketing Teams Love Us

Sales and Marketing Teams Love Us

"We’ve been using Persana AI at Alpaca and it’s honestly been a game-changer. It’s super easy to get started with, and it has made our outreach efforts way more targeted and efficient."

Imad Badreddine

Apalca Leads

"The most cost effective way to automate research. Persana has also been a great creative partner to help execute unconventional go-to-market strategies"

Richard Purcell

MoxieGTM

"Persana AI has been awesome for us to use AI automation at scale. I love the templates and saving prompts! Saves me hours of research. I definitely recommend Persana"

Maddie Bell

Scheduler AI