Persana vs Sales Navigator

Advanced AI and Better Value for Your Sales Team

Trusted and loved by teams, and businesses of all sizes

  • MOXIEGTM

Trusted and loved by teams, and businesses of all sizes

  • MOXIEGTM

Trusted and loved by teams, and businesses of all sizes

  • MOXIEGTM

Here's Why Teams Choose Persana over Sales Navigator:

See how our platform outshines the competition in features, benefits, and value

Persana

Features

Persana

Advanced lead & company search filters

Sales GPT (Create lead lists with prompts)

Unlimited team members

Get prospects emails

Find company tech stack

AI Agent for research

Add your own API key

Write emails with AI

AI SDR

Yes.

Here's Why Teams Choose Persana over Sales Navigator:

See how our platform outshines the competition in features, benefits, and value

Persana

Features

Persana

Advanced lead & company search filters

Sales GPT (Create lead lists with prompts)

Unlimited team members

Get prospects emails

Find company tech stack

AI Agent for research

Add your own API key

Write emails with AI

AI SDR

Yes.

Here's Why Teams Choose Persana over Sales Navigator:

Features

Persana

Sales Navigator

Advanced Contact & Account Search

Advanced Search Filters

Simple Search Filters

Data enrichment

Advanced Data Enrichment

Very Limited

Alerts on lead signals

Hiring and Job Change Tracker

Very Limited

CRM integrations

Integrations with Top CRMs

Very Limited

Advanced AI and scraping capabilities

AI Agent for research

No AI Agent

Add your own API key

Yes, fully integrated

No support

Integrations with Smartlead and Instantly, and other email senders

Yes

No integrations

Email waterfall feature

Maximum email coverage

No email waterfall

Premade playbooks and templates

Yes, over 10+ proven playbooks

No Outbound Playbooks

Custom intent scoring

Yes, tailored to your needs

None

HTTP API and Webhooks

Full support for external data

No API/Webhook for external data

Lead Quality

Highly Qualified Leads

High Chance of Unqualified Leads

AI SDR

Yes - perfect for automations

No AI SDR

Multiple Data Providers and Advanced Data

Persana offers 75+ data providers to maximize data, email and phone number coverage so you reach the right prospects with updated info.

Automated Lead Generation at Scale

With Persana, you can automate lead generation and outreach at scale. Persana automatically triggers outreach based on key signals like job changes, hiring trends, and social media engagement.

Add unlimited team members

With Persana, you can add as many team members as you want on any paid plan—at no extra cost. Whether your team is 5 people or 50, your pricing stays the same.

Sales Nav charges extra per seat, meaning the more team members you add, the more expensive it becomes.

Email Waterfall Feature

Persana’s email waterfall feature gives you access to multiple providers like Prospeo, Leadmagic, and more, ensuring maximum email coverage and find rate.

Sales Navigator doesn't have capability to find emails of prospects.

Integrations with your favorite CRM

Persana integrates with CRM systems like Salesforce, HubSpot, and others, ensuring all your sales data flows seamlessly between platforms. You can connect your favorite tools without worrying about extra costs.

Sales Nav doesn't have functionality to integrate with your favorite tools

Expertly Curated Playbooks

Persana offers 10+ proven-to-work Sales playbooks, ready for immediate use in your outbound campaigns.

Sales Nav doesn't have the option for playbooks making it hard for new users.

Automation with Sales Triggers

Persana’s advanced AI automatically triggers outreach based on key signals, such as job changes, hiring trends, and social media engagement.This AI-driven intelligence improves your outreach timing and boosts conversion rates.

Why Persana over Sales Nav?

While LinkedIn Sales Navigator is a helpful tool for prospecting on LinkedIn, Persana offers far greater flexibility, scalability, and multi-channel automation. With AI-powered sales triggers, direct access to emails and phone numbers, Persana gives your sales team everything they need to launch successful outbound campaigns.

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Software you’ll no longer need

Replace all these other software with 90% cheaper pricing from Persana. Save over $62,250/yr.
Control your spend and consolidate subscriptions in one place.

Zoominfo

From $15,000/yr

Apollo

From $5000/yr

Usergems

From $16,400/yr

Sales Navigator

From $1250/month

Seamless

From $15,000/yr

Clay

From $9600/yr

Weekly Lead Discovery

Weekly Lead Discovery

Get access to new leads every week with Persana’s AI-driven data intelligence. Let our AI GTM Team find, track, and nurture high-potential leads, so you can focus on closing deals and growing your business.

Trigger-based Outreach

Trigger-based Outreach

Engage with prospects based on key signals like job changes, hiring trends, and social intelligence. Persana automatically detects these changes, giving you the perfect timing to reach out and convert leads into customers.

Trusted by Sales and Marketing Teams Everywhere

Sales and Marketing Teams Love Us

Sales and Marketing Teams Love Us

"We’ve been using Persana AI at Alpaca and it’s honestly been a game-changer. It’s super easy to get started with, and it has made our outreach efforts way more targeted and efficient."

Imad Badreddine

Apalca Leads

"The most cost effective way to automate research. Persana has also been a great creative partner to help execute unconventional go-to-market strategies"

Richard Purcell

MoxieGTM

"Persana AI has been awesome for us to use AI automation at scale. I love the templates and saving prompts! Saves me hours of research. I definitely recommend Persana"

Maddie Bell

Scheduler AI