Persana vs Apollo
Persana is the gold standard in sales intelligence and lead generation.
Why Persana is better than Apollo for your Sales and GTM Process
Persana helps you build sophisticated outbound workflows tailored to your Company.
Add your favorite tools and integrations to automate the process.
Best Lead Quality in the Market
Persana has multiple data sources whreas Apollo has only 1 database of leads which isn't updated regularly limiting your outbound efforts.
Some users reported Apollo emails bounce rate is very high making it risky for your campaigns.
Add unlimited team members
With Persana, you can add as many team members as you want on any paid plan—at no extra cost.
Whether your team is 5 people or 50, your pricing stays the same.
Apollo charges extra per seat, meaning the more team members you add, the more expensive it becomes.
Add Your Own API Key
With Persana you can bring in your own API key to save on credits and make data enrichments affordable.
On Apollo you don't have an option to add your API key which makes it expensive and inflexible for your team.
Integrations with your favorite CRM
Persana seamlessly integrates with over 30+ best-in-class tools, including Smartlead, Instantly, BetterContact, Apify, and more. Apollo has limited CRM integrations available making it time consuming to add and export leads.
Expertly Curated Playbooks
Persana offers 10+ proven-to-work Sales playbooks, ready for immediate use in your outbound campaigns.
Apollo lacks the depth and variety of premade playbooks, leaving your team to develop workflows manually.
Email Waterfall Feature
Persana provides a powerful email waterfall feature, giving you access to the most accurate, up-to-date work emails from data providers like Prospeo, Leadmagic, and more.
Why Persana over Apollo?
While Apollo has sold sales tools, Persana stands out with its AI-powered research agent, best-in-class lead quality, automated sales triggers, ability to add unlimited team members and flexible integrations.
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Software you’ll no longer need
Replace all these other software with 90% cheaper pricing from Persana. Save over $62,250/yr.
Control your spend and consolidate subscriptions in one place.
Zoominfo
From $15,000/yr
Apollo
From $5000/yr
Usergems
From $16,400/yr
Sales Navigator
From $1250/yr
Seamless
From $15,000/yr
Clay
From $9600/yr
Get access to new leads every week with Persana’s AI-driven data intelligence. Let our AI GTM Team find, track, and nurture high-potential leads, so you can focus on closing deals and growing your business.
Engage with prospects based on key signals like job changes, hiring trends, and social intelligence. Persana automatically detects these changes, giving you the perfect timing to reach out and convert leads into customers.
Trusted by Sales and Marketing Teams Everywhere
"We’ve been using Persana AI at Alpaca and it’s honestly been a game-changer. It’s super easy to get started with, and it has made our outreach efforts way more targeted and efficient."
Imad Badreddine
Apalca Leads
"The most cost effective way to automate research. Persana has also been a great creative partner to help execute unconventional go-to-market strategies"
Richard Purcell
MoxieGTM
"Persana AI has been awesome for us to use AI automation at scale. I love the templates and saving prompts! Saves me hours of research. I definitely recommend Persana"
Maddie Bell
Scheduler AI
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Join 5000+ GTM leaders who are using Persana for their outbound needs. Experience the power of AI, automation, and unmatched flexibility in your sales process.
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