vs

Compare Persana with 11x

You don’t need to spend 5-figures on 11x to get leads. Persana gives you full control over your outbound—no hidden fees, no locked-in playbooks, just a powerful, modular tool that grows with your strategy.

At-a-glance comparison:
Persana vs. 11x

Features

Persana

11x

Designed for hands-on GTM, sales, and growth teams

Built for operators

Agency-driven

Plug-and-play enrichment, messaging, lead scoring, and more

Modular workflows

Limited flexibility

Pay-as-you-go with clear credit usage and no surprises

Transparent pricing

Unclear cost breakdowns

Test, edit, and ship new outbound flows in minutes

Iterate faster

Requires back-and-forth with operators

You own your workflows, data, and results

Full control

Dependency on outsourced teams

Here's Why Teams Choose Persana over 11x:

See how our platform outshines the competition in features, benefits, and value

11x

Features

11x

Contact & account search with

75+ data points

Data enrichment

Alerts on lead signals

CRM integrations

Advanced AI and scraping capabilities

Add your own API key

Integrations with Smartlead and Instantly, and other email senders

Email waterfall feature

Premade playbooks and templates

HTTP API and Webhooks

Lead Quality

AI SDR

No agents.

Here's Why Teams Choose Persana over 11x:

See how our platform outshines the competition in features, benefits, and value

11x

Features

11x

Contact & account search with

75+ data points

Data enrichment

Alerts on lead signals

CRM integrations

Advanced AI and scraping capabilities

Add your own API key

Integrations with Smartlead and Instantly, and other email senders

Email waterfall feature

Premade playbooks and templates

HTTP API and Webhooks

Lead Quality

AI SDR

No agents.

What you get with Persana

Persana helps you build sophisticated outbound workflows tailored to your Company.
Add your favorite tools and integrations to automate the process.

| Ask me anything....

Track Account

Find Intent Data

Personalize cold email

Intelligence, not just data

Leverage AI to generate contact lists, enrich with emails & phones, and prioritize leads—all in one place.

| Ask me anything....

Track Account

Find Intent Data

Personalize cold email

Intelligence, not just data

Leverage AI to generate contact lists, enrich with emails & phones, and prioritize leads—all in one place.

| Ask me anything....

Track Account

Find Intent Data

Personalize cold email

Intelligence, not just data

Leverage AI to generate contact lists, enrich with emails & phones, and prioritize leads—all in one place.

Daily Pipeline

Real-time customers

927

12.75%

Built for scale

Whether you’re testing a new market or running multi-channel outreach at scale, Persana adapts to your motion.

Daily Pipeline

Real-time customers

927

12.75%

Built for scale

Whether you’re testing a new market or running multi-channel outreach at scale, Persana adapts to your motion.

Daily Pipeline

Real-time customers

927

12.75%

Built for scale

Whether you’re testing a new market or running multi-channel outreach at scale, Persana adapts to your motion.

Value

Competition

Value and Competition

Leverage AI to analyze competitors and discover value-adding strategies.

Value

Competition

Value and Competition

Leverage AI to analyze competitors and discover value-adding strategies.

Value

Competition

Value and Competition

Leverage AI to analyze competitors and discover value-adding strategies.

Smart Solutions for Growth Teams

Advanced Search Filters

Finetune search with dozens of filters

Automated Campaign Monitoring

AI-driven analytics for campaign tracking.

Predictive Customer Insights

Predict customer trends with AI.

AI Lead Scoring

Score leads automatically with AI.

Precision targeting

No rigid frameworks. No agency dependencies. Just tools that help you run smarter outbound, faster.

Smart Solutions for Growth Teams

Advanced Search Filters

Finetune search with dozens of filters

Automated Campaign Monitoring

AI-driven analytics for campaign tracking.

Predictive Customer Insights

Predict customer trends with AI.

AI Lead Scoring

Score leads automatically with AI.

Precision targeting

No rigid frameworks. No agency dependencies. Just tools that help you run smarter outbound, faster.

Smart Solutions for Growth Teams

Advanced Search Filters

Finetune search with dozens of filters

Automated Campaign Monitoring

AI-driven analytics for campaign tracking.

Predictive Customer Insights

Predict customer trends with AI.

AI Lead Scoring

Score leads automatically with AI.

Precision targeting

No rigid frameworks. No agency dependencies. Just tools that help you run smarter outbound, faster.

Trusted by Sales and Marketing Teams Everywhere

Sales and Marketing Teams Love Us

Sales and Marketing Teams Love Us

"We’ve been using Persana AI at Alpaca and it’s honestly been a game-changer. It’s super easy to get started with, and it has made our outreach efforts way more targeted and efficient."

Imad Badreddine

Apalca Leads

"The most cost effective way to automate research. Persana has also been a great creative partner to help execute unconventional go-to-market strategies"

Richard Purcell

MoxieGTM

"Persana AI has been awesome for us to use AI automation at scale. I love the templates and saving prompts! Saves me hours of research. I definitely recommend Persana"

Maddie Bell

Scheduler AI

11x is an agency.

Persana is a holistic product.

Agencies lock you into their process. Persana gives you the tools and freedom to build your own. If you're tired of waiting, paying more, and having less control—make the switch.

FAQS

Don’t see your question here?

How is Persana different from Apollo?

How is Persana different from Apollo?

Does Persana offer better data accuracy than Apollo?

Does Persana offer better data accuracy than Apollo?

Can I build custom outbound workflows in Persana?

Can I build custom outbound workflows in Persana?

Is Persana a better fit for agencies or multi-client teams?

Is Persana a better fit for agencies or multi-client teams?

Does Persana integrate with the same tools as Apollo?

Does Persana integrate with the same tools as Apollo?

Create Your Free Persana Account Today

Join 5000+ GTM leaders who are using Persana for their outbound needs. Experience the power of AI, automation, and unmatched flexibility in your sales process.