Paying $99 per month for LinkedIn Sales Navigator might not be delivering the value you expect, especially when 31% of its search results don't even match your filters.

In fact, most sales reps waste 20% of their time researching prospects, while bad data costs them another 30% of their precious hours. While Sales Navigator has been a go-to tool for many sales teams, its limitations and pricing have pushed businesses to look for alternatives that offer better accuracy and value.

Let's explore 10 LinkedIn Sales Navigator alternatives that could save you money while boosting your sales productivity in 2025.

10 top LinkedIn Sales Navigator alternatives

Persana AI

Persana AI stands out among Sales Navigator alternatives through its integration with 75+ data providers, maximizing data coverage for email and phone numbers.

Persana AI Key Features and Capabilities

The platform excels with its AI-driven automation capabilities, automatically triggering outreach based on key signals like job changes, hiring trends, and social media engagement. Additionally, the system offers email waterfall features, accessing multiple providers like Prospeo and Leadmagic for enhanced email coverage.

Furthermore, Persana AI seamlessly integrates with major CRM systems including Salesforce and HubSpot. The platform provides 10+ proven sales playbooks, making it easier for new users to launch successful outbound campaigns.

Persana AI Pricing Structure

Persana AI offers flexible pricing tiers:

• Free Plan: Includes 100 credits, unlimited users, and access to 75+ data providers

• Starter: $68/month with 24k credits/year and Chrome extension

• Growth: $151/month featuring 60k credits/year and email tool integration

• Pro: $400/month including 216k credits/year and CRM integration

Persana AI Pros and Cons

Pros:

• Higher match rate than Apollo & ZoomInfo combined

• Unlimited team members on any paid plan without extra costs

• Real-time alerts for job changes and hiring signals

• Integration with multiple CRM systems and outbound tools

Cons:

• Limited documented information on customer service

• Enterprise pricing details not readily available

• Primarily suited for small and medium-sized businesses

• Scalability might be restricted for rapidly growing companies

The platform's AI-driven intelligence improves outreach timing and boosts conversion rates through automated triggers based on key signals. Moreover, its comprehensive data coverage and automation capabilities make it a compelling alternative for teams seeking enhanced prospecting efficiency.

Apollo: The Budget-Friendly All-in-One Solution

Among sales intelligence platforms, Apollo stands out with its extensive database of 275 million contacts. This all-in-one platform combines sales intelligence with engagement tools, making it a cost-effective alternative to Sales Navigator.

Apollo Key Features and Capabilities

Apollo's platform primarily focuses on accurate B2B data enrichment and sales automation. The system offers 65+ targeting filters for precise lead generation, subsequently enabling teams to identify prospects based on buyer intent, job postings, and company growth metrics.

The platform notably excels in data accuracy, providing 50% more email addresses and 400% more phone numbers than traditional tools. Its Chrome extension enables instant prospecting from any website, consequently streamlining the sales workflow through automated sequences and task management.

Apollo Pricing Structure

Apollo offers flexible pricing tiers that accommodate various business needs:

• Free Plan: 10,000 credits monthly

• Basic: $49/month - Includes unlimited email credits, 25 mobile credits

• Professional: $79/month - Features 100 mobile credits, 1,000 export credits

• Organization: $119/month - Offers unlimited plans with API access

One customer reported reducing costs from $35,000 to $12,000 annually by switching to Apollo from multiple tools.

Apollo Pros and Cons

Pros:

• Extensive database with continuous updates

• Advanced search capabilities with 200+ data attributes

• Responsive customer support team

• Seamless CRM integration

Cons:

• Export limitations on lower-tier plans

• Additional costs for personal phone numbers

• Data can be several months old

• Manual transfer required for some LinkedIn activities

The platform ultimately distinguishes itself through its AI-powered automation, which moves data efficiently between systems while maintaining GDPR compliance and SOC 2 Type 1 certification.

ZoomInfo: Enterprise Features at Mid-Market Pricing

Unlike traditional sales intelligence tools, ZoomInfo combines an extensive database of 321 million professionals across 104 million companies with advanced AI capabilities.

ZoomInfo Key Features and Capabilities

The platform primarily excels through its comprehensive B2B database, offering 150 million verified email addresses and 60 million direct-dial phone numbers. Users can filter prospects using more than 300 attributes, ranging from job titles to industry specifics.

ZoomInfo's recently launched Copilot feature specifically enhances sales operations through AI-powered insights, helping teams identify and engage qualified leads at optimal times. The platform generally maintains data accuracy through automated database hygiene and real-time updates.

ZoomInfo Pricing Structure

ZoomInfo offers three distinct pricing tiers:

• Professional Plan: Starting at $14,995 annually with 5,000 credits

• Advanced Plan: Beginning at $24,995 yearly including 10,000 credits

• Elite Plan: Priced from $39,995 per year with expanded features

Accordingly, the average cost per user amounts to $250 monthly. Organizations typically achieve a 50% discount after negotiations.

ZoomInfo Pros and Cons

Pros:

• Extensive North American sales intelligence coverage with over 320 million contacts

• Integration capabilities with major CRM systems and marketing automation tools

• Advanced search filters for precise prospect targeting

• Regular data updates ensuring information accuracy

Cons:

• Complex pricing structure requiring annual commitments

• Limited data coverage for companies outside North America

• Steep learning curve for new users

• Credit consumption for basic contact information access

Cognism: Affordable European Market Intelligence

For sales teams targeting European markets, Cognism delivers phone-verified mobile data across EMEA regions with twice the coverage of other B2B data providers. The platform primarily serves B2B sales, marketing, and RevOps teams seeking accurate contact information.

Cognism's Key Features and Capabilities

The platform's Diamond Data® database maintains a 98% accuracy rate, offering unrestricted access to contact and company-level information. Cognism essentially stands out through its phone verification process, which results in a 3x improvement in connection rates.

The system integrates seamlessly with popular CRM platforms, including Salesforce, HubSpot, and Microsoft Dynamics. Through its partnership with Bombora, Cognism provides intent data from over 5,000 B2B websites, helping teams identify purchase signals early in the buying cycle.

Cognism Pricing Structure

Cognism offers two main pricing tiers:

• Platinum Package:

  • Annual platform fee: $15,000

  • Per user cost: $1,500

  • Access to 25 million contacts

• Diamond Package:

  • Annual platform fee: $25,000

  • Per user cost: $2,500

  • Access to 50 million contacts

Both packages include unrestricted data access and integration capabilities with major CRM systems.

Cognism Pros and Cons

Pros:

• Phone-verified mobile numbers with 87% connection rate

• Extensive EMEA coverage with twice the European contacts of competitors

• GDPR compliance with DNC screening across 12 countries

• Intent data powered by Bombora partnership

Cons:

• Higher initial platform fees compared to alternatives

• Not suitable for B2C businesses or sole traders

• Complex pricing structure requiring annual commitments

• Limited features for all-in-one solution seekers

The platform's ISO 27001 and SOC2 type II certifications ensure information security compliance, therefore making it particularly valuable for organizations prioritizing data protection alongside sales intelligence.

Kaspr: Cost-Effective Chrome Extension Alternative

Initially focusing on European markets, Kaspr has built a database of over 500 million verified phone numbers and email addresses, making it a practical alternative for sales teams seeking accurate contact data.

Kaspr's Features and Capabilities

The platform primarily excels through its Chrome Extension, which seamlessly integrates with LinkedIn profiles, groups, and events. Throughout the prospecting process, Kaspr verifies data against 150 sources, ensuring real-time accuracy for contact information retrieval.

The system offers bulk enrichment capabilities, allowing users to upload CSV files with LinkedIn URLs. Indeed, Kaspr's integration ecosystem extends to popular CRMs like HubSpot, Salesforce, and Pipedrive, streamlining the data synchronization process.

Kaspr Pricing Plans

Kaspr offers flexible pricing tiers:

• Free Plan: 5 phone credits, 5 direct email credits, 10 export credits monthly

• Starter: $49/month - 1,200 phone credits, 60 direct email credits

• Business: $79/month - 2,400 phone credits, 2,400 direct email credits

• Organization: $99/month - 24,000 phone credits (minimum 5 licenses)

Kaspr Pros and Cons

Pros:

• Access to 200M+ LinkedIn profiles

• Data verification against 120+ sources

• Self-service setup without credit card requirement

• GDPR and CCPA compliance

Cons:

• Limited API access on lower-tier plans

• Restricted CSV upload capacity for free users

• Credit rollover limitations

• Minimum user requirement for Organization plan

The platform's effectiveness shines through its ability to pull verified contact information directly from LinkedIn profiles, alternatively offering bulk enrichment options for larger-scale prospecting needs.

UpLead: Budget-Conscious Data Enrichment Tool

With a database of over 160 million contacts and 16 million company profiles, UpLead focuses on delivering high-quality B2B data enrichment services. The platform's commitment to accuracy sets it apart through an 8-step verification process.

UpLead's Features and Capabilities

The platform's data enrichment engine enables users to enhance existing databases with more than 50 different data points. Through real-time verification, UpLead maintains a 95% data accuracy rate. The system primarily excels in providing detailed company information, including sales volume, employee count, and industry specifics.

The Chrome extension allows users to gather verified B2B contact details while browsing LinkedIn or company websites. Hence, teams can access technographic data, showing what technologies are installed at target companies.

UpLead Pricing Plan

UpLead offers flexible pricing options:

• Essentials: $99/month - 170 credits

• Plus: $199/month - 400 credits with data enrichment features

• Professional: Custom pricing with full API access

All plans include verified emails, mobile phones, and Chrome extension access. The Plus plan alternatively adds technographics, covering over 16,000 technologies.

UpLead Pros and Cons

Pros:

• 95% accuracy guarantee on verified contacts

• Real-time email verification before download

• Integration with major CRM platforms

• No charge for unmatched email records

Cons:

• Smaller database compared to competitors

• Professional plan requires annual billing

• Limited data for some regions

• Lower percentage of valid leads in search results

The platform's strength lies in its precision-focused approach, although this results in a more selective database. Nevertheless, its data enrichment capabilities and real-time verification make it a reliable choice for businesses prioritizing accuracy over volume.

Lusha: Affordable Contact Intelligence Platform

Boasting a database of over 150 million business profiles, Lusha excels in providing accurate contact details through its AI-powered engine. The platform primarily focuses on connecting sales teams with key decision-makers through verified data.

Lusha's Features and Capabilities

The platform's Chrome extension enables instant access to contact information directly from LinkedIn profiles and company websites. Throughout the prospecting process, Lusha maintains an 80% data accuracy rate, simultaneously enriching CRM data with detailed insights about prospects and companies.

The system's advanced search filters offer more than 20 specific criteria, including company location, industry, employee count, and revenue. Evidently, Lusha's integration with Bombora's Company Surge® solution provides actionable intent data, helping teams identify purchase-ready prospects.

Lusha Pricing Comparison with Sales Navigator

Lusha offers flexible pricing options that undercut Sales Navigator's costs:

• Free Plan: Includes basic contact shows monthly

• Professional: Starting at $99/user/month

• Premium: Custom pricing for larger teams

• Enterprise: Tailored solutions with advanced features

Lusha Pros and Cons

Pros:

• Superior mobile number accuracy, particularly in EU and APAC regions

• Seamless integration with CRM platforms and email tools

• User-friendly interface with minimal implementation requirements

• Real-time data verification system

Cons:

• Limited contact preview before credit usage

• Restricted access to company-wide data in basic plans

• Credit consumption for basic contact information

• Variable data coverage across different regions

The platform certainly stands out through its mobile number accuracy, which surpasses competitors like RocketReach and Cognism. Besides, its simplified GUI and straightforward setup process make it particularly appealing for teams seeking quick implementation without extensive training requirements.

Seamless: Cost-Efficient AI-Powered Alternative

Through its real-time search engine capabilities, Seamless sets itself apart by verifying contact information instantly rather than relying on static databases. The platform serves as a comprehensive prospecting tool for B2B companies seeking accurate sales leads.

Seamless Features and Capabilities

The platform primarily excels in real-time data verification, searching multiple sources to validate contact information. Through its Chrome extension, users can access contact details anywhere online, thus streamlining prospecting efforts. The system offers advanced features like Pitch Intelligence and Writer AI for crafting personalized outreach messages.

Seamless Pricing Plans

Seamless.AI structures its pricing around a credit-based system:

• Free Plan: 50 credits with basic features

• Basic Plan: 250 monthly credits per user

• Pro Plan: 1,000 daily credits for 5+ licenses

• Enterprise Plan: Custom credits with dedicated support

All plans include email addresses, cell phones, real-time search capabilities, and integration options. Additional features like AI writer, intent buyer data, and job change alerts are available as add-ons.

Seamless Pros and Cons

Pros:

• Powerful real-time search capabilities

• Integration with major CRM platforms

• Free version suitable for small B2B businesses

• Advanced AI-powered features

Cons:

• Variable data accuracy with some bounced emails

• Complex cancelation process requiring 60-day notice

• Limited customization in lower-tier plans

• Credit limitations on basic packages

The platform presently maintains a database of 1.3 billion professionals and 121 million companies, alternatively offering data enrichment functionality to keep existing records current.

RocketReach: Budget-Friendly Contact Database

RocketReach distinguishes itself through its extensive database of over 700 million professional profiles across 35 million companies. The platform's continuous data verification process maintains an accuracy rate exceeding 85%.

RocketReach Key Features and capabilities

The platform's strength lies in its comprehensive data sourcing approach, combining licensed datasets, publicly available information, and human-verified data. Throughout the day, RocketReach runs real-time email prediction and verification steps, ensuring data freshness. The Chrome extension enables quick access to contact information directly from LinkedIn profiles and company websites.

RocketReach Pricing Structure

The platform offers both individual and team pricing options:

Individual Plans:

• Essentials: $39/month (annual billing) with 80 monthly lookups

• Pro: $99/month with 200 monthly lookups

• Ultimate: $249/month featuring 500 lookups

Team Plans alternatively start from $83/user/month for the Pro tier, primarily designed for collaborative environments. Enterprise solutions offer unlimited lookups with custom pricing.

RocketReach Pros and Cons

Pros:

• Extensive database coverage with continuous updates

• Real-time data verification system

• Integration with major CRM platforms

• Advanced AI-assisted profile mapping

Cons:

• Credit-based system with monthly caps

• Complex cancelation process

• Data accuracy varies by region

• Limited features in lower-tier plans

The platform's Autopilot feature streamlines workflow automation, afterward enhancing outreach effectiveness. Despite some limitations, RocketReach's combination of data breadth and verification processes makes it a viable alternative for teams seeking reliable contact information.

Lead411: Affordable Intent Data Solution

As a leading sales intelligence provider with 20+ years of experience, Lead411 differentiates itself through growth intent data and triple-verified contact information. The platform primarily focuses on combining its extensive B2B database with sales intelligence to identify companies showing growth signals.

Lead411 Unique Features and capabilities

Lead411's core strength lies in its growth intent tracking system, which monitors key company events like hiring trends, funding rounds, IPOs, and location expansions. Throughout the prospecting process, users can select 5-25 topics to discover companies actively seeking specific solutions.

The platform maintains data quality through a triple verification process for emails, incorporating SMTP checks, human verification, and email open validation. All contact information undergoes re-verification every 3-6 months.

Lead411 Pricing Structure

Lead411 offers competitive pricing options:

• Enterprise Plan: $500/year

• Pro Subscription: Includes Bombora intent data

• Custom Solutions: Available for specific needs

Lead411 Pros and Cons

Pros:

• 96% data accuracy rate

• Extensive B2B direct dials database

• Growth intent data included at no extra cost

• Integration with 25+ CRM systems

Cons:

• Enterprise pricing starts higher than basic Sales Navigator

• Limited functionality in lower-tier plans

• Complex feature set requiring initial training

• Restricted access to some advanced features in basic plans

The platform alternatively offers a Chrome extension for LinkedIn prospecting, coupled with advanced search filters for precise targeting based on job titles, company size, revenue, and industry specifications.

Tips for choosing a quality LinkedIn Sales Navigator alternative

First of all, selecting the right Sales Navigator alternative requires careful evaluation of your specific business needs and objectives. Based on extensive research, successful tool selection primarily depends on understanding your team's workflow and data requirements.

A thorough assessment starts with examining your current tech stack. Alternatively, consider if the prospecting tool integrates seamlessly with your existing CRM and automation systems. Data shows that sales representatives spend 72% of their day on non-selling activities, making workflow compatibility crucial for productivity gains.

Consider these essential evaluation criteria:

• Data Coverage and Quality: Look for tools offering phone-verified data, as it can increase connection rates by up to 87%

• Integration Capabilities: Ensure compatibility with your CRM, email tools, and other automation platforms

• Pricing Structure: Analyze not just the base cost, but also user limits, credit systems, and annual commitments

• Customer Support: Examine response times, professional services, and implementation assistance

• Compliance Features: Verify if the tool automatically checks against regulations and best practices

Conclusion

Sales Navigator alternatives offer significant cost savings while delivering superior data accuracy and coverage. Through my research, platforms like Persana AI, Apollo.io and ZoomInfo stand out with their extensive databases, though each tool serves different business needs.

Data accuracy remains crucial - Cognism's 87% connection rate and UpLead's 95% data accuracy demonstrate how these alternatives outperform Sales Navigator's often inconsistent results. Teams need reliable data to make informed decisions, and these platforms deliver exactly that.

My analysis shows that choosing the right tool depends on specific needs - whether it's European market coverage, intent data, or advanced automation features. Check out Persana.ai for a comprehensive solution that combines AI-powered automation with data from 75+ providers.

FAQ

Exploring alternatives to Sales Navigator brings up several frequently asked questions. Let's address the most common ones based on extensive research and user experiences.

What is better than LinkedIn sales Navigator?

Tools like Kaspr and Cognism consistently outperform Sales Navigator in data accuracy. Kaspr offers superior contact data retrieval, alternatively Cognism excels with its phone-verified numbers achieving an 87% connection rate. Both platforms complement Sales Navigator as part of a comprehensive tech stack, enabling teams to accomplish more with prospecting data.

Is there a free version of sales Navigator?

Currently, Sales Navigator doesn't offer a free version. Nonetheless, users can access a one-month trial period to evaluate the platform's features. Important to note: the free trial is exclusively available for members who haven't used any LinkedIn paid subscriptions or trials within the past 365 days.

Is sales navigator worth it for LinkedIn?

According to Forrester research, Sales Navigator yields a 312% ROI over three years, paying for itself within six months. Still, its value depends largely on proper usage - many sales representatives don't utilize its full potential. The platform becomes particularly valuable once teams master its advanced targeting and filtering capabilities.

How to find leads without a sales navigator?

Several effective strategies exist for lead generation without Sales Navigator:

• Utilize LinkedIn's standard search functionality with strategic keywords and filters

• Join and actively participate in relevant LinkedIn groups

• Create valuable content to attract potential leads

• Maintain an updated professional profile

• Leverage existing connections for referrals