Looking for Apollo alternatives? You're not alone. While Apollo.io boasts a database of 700 million B2B contacts, other platforms like RocketReach and Saleshandy match these numbers - and some even offer better features.

That's why I've put together this detailed comparison of the 10 best Apollo alternatives for 2025. Each tool has been thoroughly tested, from Lusha's budget-friendly $29/month plan to ZoomInfo's enterprise solutions. Whether you need basic email discovery or advanced intent data, you'll find options that actually deliver results.

The Best Apollo competitors & Alternatives on My List

After analyzing numerous sales intelligence platforms, I've identified the most effective Apollo alternatives based on specific business needs. Saleshandy stands out with its extensive database of over 700 million B2B contacts across 60 million companies.

• Persana AI

• ZoomInfo

• Lusha

• RocketReach

• Hunter.io

Primarily, these alternatives differentiate themselves through data quality, compliance standards, and specialized features. For instance, Cognism maintains GDPR and CCPA compliance, making it particularly valuable for companies conducting global prospecting campaigns.

10 Best Apollo.io Alternatives

1- Persana AI

Persana AI stands out as a sophisticated sales intelligence platform, offering access to over 700M+ contacts and 200M+ companies across 245+ industries worldwide.

Persana AI Features

The platform's AI-powered research agent combines CRM data with real-time signals to identify promising leads. Specifically, the system monitors crucial triggers like website visits and funding rounds, promptly notifying sales teams for timely outreach. Moreover, the platform integrates with over 30 tools, including Smartlead, Instantly, and BetterContact.

Persana AI Pricing

Persana offers four primary pricing tiers:

• Free: $0/month with 100 credits

• Starter: $68/month (annual billing) with 24k credits/year

• Growth: $151/month with 60k credits/year

• Pro: $400/month with 216k credits/year

Subsequently, an Unlimited Plan is available at $750/month, providing unrestricted access to profile enrichments and company data.

Persana AI Pros and Cons

Pros:

• Consolidates data from multiple sales tools

• Delivers higher transaction rates through data-driven personalization

• Provides holistic customer profiles

• Offers seamless CRM integration

• Includes AI-driven automation capabilities

Cons:

• Still in beta phase

• May have compatibility issues with certain email platforms

• Limited customization for complex use cases

• Potential privacy concerns regarding data collection

The platform primarily uses a waterfall enrichment process, querying reliable providers like Findymail and Leadmagic to ensure comprehensive data coverage. Hence, this approach significantly improves both data quality and lead generation effectiveness, making it a compelling alternative to Apollo.io for sales teams seeking advanced AI capabilities and extensive data coverage.

2- ZoomInfo - Best Enterprise-Grade Alternative

ZoomInfo emerges as a powerhouse in the B2B intelligence space, boasting an extensive database of 260M+ individual profiles and 100M+ company profiles. Primarily focused on enterprise-level solutions, the platform excels in providing detailed insights through its comprehensive suite of products.

ZoomInfo Feature

The platform's strength lies in its SalesOS, which combines sales intelligence with automation capabilities. Undoubtedly, one of ZoomInfo's standout features is its massive collection of 135M+ verified mobile phone numbers, making it particularly valuable for sales teams requiring reliable contact data.

Essential features that set ZoomInfo apart include:

• Buyer intent data tracking

• Website visitor identification

• Advanced sales automation tools

• Real-time data enrichment capabilities

The platform's AI-powered Copilot analyzes CRM data to detect opportunities and suggest targeted actions. Therefore, sales teams can make informed decisions based on comprehensive profile summaries and personalized engagement recommendations.

ZoomInfo Pricing:

Nevertheless, ZoomInfo operates on a custom pricing model. The final cost depends on several factors, including feature requirements, number of licenses, and credit usage. According to market data, average contracts typically range around $85,781 annually.

Pros:

What truly distinguishes ZoomInfo is its enterprise-grade accuracy, especially for US-based contacts. The platform seamlessly integrates with numerous CRM systems and marketing automation tools, streamlining workflow efficiency for large organizations.

Cons:

Despite its premium positioning, some users report occasional challenges with data freshness. However, the platform's extensive feature set and robust API capabilities make it an ideal choice for enterprises seeking comprehensive market intelligence solutions.

3- Cognism - Superior Mobile Data Alternative

Initially drawn to Cognism's mobile data capabilities, I discovered a powerhouse in B2B prospecting. The platform stands out with 2x more cell phone numbers than other providers, boasting 47 million mobile numbers in the US alone.

Cognism's Features

The platform's crown jewel is its Diamond Verified Phone Data®, which delivers phone-validated mobile numbers with 87% connection success rate. Primarily focused on data quality, Cognism processes millions of data points daily to maintain accurate Person and Company profiles.

The recently launched AI Search function offers three distinct approaches:

• Text-to-command search for target list creation

• Direct prospect or account search

• Voice search in native language

Cognism Pricing

Cognism operates on a straightforward pricing structure with two license types:

• Platinum: Includes global database access, contact data, and trigger events

• Diamond: Adds phone-verified mobiles and intent data

Each license includes unrestricted views and page-level exports (up to 25 profiles at a time). Essentially, all packages incorporate CRM and sales engagement integrations at no extra cost.

Cognism Pros and Cons

Pros:

• Phone-verified mobile accuracy helps connect with 87% of prospects

• 180% more contacts in UK and 250%+ more in France and Germany

• Integrates seamlessly with Salesforce, HubSpot, and Outreach

• GDPR and CCPA compliant with global DNC screening

Cons:

• Industry mapping requires additional refinement

• Limited ability to modify campaign lists after creation

• Relies heavily on LinkedIn job description updates

Altogether, the platform has helped businesses increase qualified leads by 60% and decrease speed-to-lead time by 93%. Through its Diamond-on-Demand® service, Cognism verifies mobile numbers within 48 hours, making it an ideal choice for teams prioritizing direct phone connections.

4- Lusha - Budget-Friendly Apollo Alternative

Through extensive testing of various sales intelligence tools, I found Lusha to be the most cost-effective Apollo alternative, powered by a crowdsourced database of over 1.5 million users.

Lusha's Core Features

The platform's 7-step verification process ensures data quality across its global database. Primarily focused on direct contact information, Lusha offers a Chrome extension that seamlessly integrates with LinkedIn and Sales Navigator.

The platform excels in four key areas:

• RevOps and SalesOps for data enrichment

• Marketing intelligence

• Recruitment solutions

• API-based integrations

Rather than relying solely on automated data collection, Lusha maintains an active community of contributors who help validate contact information. The platform refreshes its database daily, offering extensive coverage with over 20 million verified contacts in Europe alone.

Lusha Pricing

Presently, Lusha offers three main pricing tiers:

• Pro: $36/month per user

• Premium: $59/month per user

• Scale: Custom pricing based on team size

Each credit equals one contact detail, with email credits being unlimited on Pro and Enterprise plans. Generally, the Scale plan provides unlimited credits for manual use, applying only to bulk exports.

Lusha Pros and Cons

Pros:

• Superior mobile number accuracy compared to Apollo

• GDPR and CCPA compliant with third-party certifications

• One-click integrations with major CRMs

• Intuitive user interface with minimal learning curve

Cons:

• Limited monthly plans, primarily annual subscriptions

• Occasional data discrepancies between extension and website

• Customer support responsiveness varies

• Data accuracy fluctuations in certain regions

The platform's straightforward approach and budget-friendly pricing make it particularly suitable for startups and small businesses seeking reliable contact data. Certainly, its focus on mobile number accuracy and data compliance sets it apart from other Apollo alternatives in its price range.

5- Saleshandy - Best All-in-One Solution

Saleshandy distinguishes itself as a comprehensive B2B prospecting solution, featuring a vast database of 700M+ contacts across 60M companies.

Saleshandy vs Apollo Feature Comparison

Primarily, Saleshandy outperforms Apollo through its unlimited email accounts capability at no extra cost. Throughout my testing, I found its email automation features particularly robust, offering:

• Advanced deliverability tools with email warm-up

• Sequence automation with variable tags

• Real-time campaign analytics

• Native CRM integrations with Salesforce, HubSpot, and Pipedrive

Saleshandy Pricing

The platform offers three main pricing tiers:

• Outreach Starter: $36/month ($25/month annually)

• Outreach Pro: Custom pricing

• Outreach Scale: $199/month ($149/month annually)

Evidently, the Starter plan includes 10,000 monthly emails and 2,500 verification credits with annual billing. Alternatively, the Scale plan supports up to 60,000 prospects simultaneously.

Saleshandy Pros and cons

Pros:

• Bulk reveal up to 10,000 contacts simultaneously

• Unused credits roll over to next month

• Unlimited team member invitations

• Seamless integration with major CRM platforms

Cons:

• Limited 7-day trial period

• Only 5 free leads in trial

• Occasional lag in email tracking updates

• File type restrictions

The platform excels in simplicity, offering an intuitive interface that new users can master within 15 minutes. Simultaneously, its advanced automation capabilities and extensive database make it a formidable alternative for teams seeking an all-in-one prospecting solution.

6- RocketReach - Largest Database Alternative

RocketReach commands attention with its massive database of 700 million professional profiles and 35 million company profiles, positioning it as a formidable player in the B2B intelligence space.

RocketReach Features

The platform's AI-powered recommendations system analyzes user behavior to suggest relevant prospects. Currently, the system achieves an 85% success rate in providing A or A- grade email addresses or phone numbers. Primarily focused on data quality, RocketReach employs advanced algorithms and machine-learning techniques to validate information from various sources.

Search Capabilities

RocketReach's search functionality stands out with over 100 advanced filters. Indeed, the platform recently enhanced its Management Levels and Departments search filters. The system offers unique features including:

• Contact Method Toggle: A specialized AND/OR filter for targeting prospects based on available contact information

• AI Recommended Search: Intelligent suggestions based on recent search patterns

• Bulk Lookup: Capability to process multiple contacts simultaneously

RocketReach Pros and Cons

Pros:

• High data accuracy rate of 85%

• Seamless integration with CRM platforms

• Advanced AI-powered insights

• Chrome extension for quick lookups

Cons:

• Premium pricing may challenge small businesses

• Limited free plan with only five monthly lookups

• Occasional data freshness issues

• Coverage gaps in certain geographical regions

Remarkably, RocketReach processes contact information through a waterfall enrichment system, utilizing reliable providers like Findymail for comprehensive data coverage. The platform ultimately delivers an average of 2.8 valid email addresses and 1.8 mobile numbers per professional, making it a robust alternative for teams requiring extensive contact data.

7- Hunter - Best for Email Discovery

Among specialized prospecting tools, Hunter.io excels in email discovery with its database of over 102 million professional email addresses. The platform's Email Finder boasts an impressive 95% accuracy rate, making it a reliable Apollo alternative for targeted outreach.

Hunter Features

The platform's Domain Search capability uncovers email addresses associated with any company domain. Primarily focused on accuracy, Hunter employs a confidence scoring system for each email address. The platform's Discover feature enables finding companies based on specific criteria, remarkably including:

• Company size and location

• Industry sectors

• Technologies used

• Funding data

Alternatively, the Signals feature tracks company updates, such as new job postings or funding rounds.

Hunter Pricing

Hunter offers four distinct pricing tiers:

• Free: $0/month (25 monthly searches)

• Starter: $49/month (500 email credits)

• Growth: $149/month (10,000 email credits)

• Business: $499/month (100,000 email credits)

Accordingly, yearly plans provide 30% savings compared to monthly subscriptions.

Hunter Pros and Cons

Pros:

• Intuitive user interface

• High email verification accuracy

• Seamless browser extension integration

• Comprehensive API access

• Free plan availability

Cons:

• Limited phone number data

• Basic collaboration features

• Restricted firmographic insights

• No built-in email marketing tools

The platform ultimately shines through its Campaigns feature, enabling personalized email sequences with detailed engagement tracking. Through its waterfall enrichment process, Hunter maintains data quality by querying reliable providers for comprehensive coverage.

8- Snov - Most User-Friendly Option

As a dedicated sales prospecting tool, Snov.io stands out for its intuitive interface and comprehensive feature set. The platform processes over 500 million leads for more than 680,000 users annually.

Snov Features

The platform's Email Finder enables multiple search options, remarkably including domain search, social URL search, and bulk search capabilities. Primarily focused on automation, Snov.io combines email and LinkedIn touchpoints with unlimited follow-ups.

The platform's AI conversation generator enhances email deliverability through template-specific warm-up features. Likewise, the built-in CRM system offers Google Calendar sync, multiple pipelines, and deal loss analytics for streamlined workflow management.

Snov Pricing

Snov.io offers flexible pricing tiers:

• Trial: $0/month (150 credits, 100 email recipients)

• Starter: $39/month (1,000 credits, 5,000 recipients)

• Pro: $99/month (5,000 credits, 10,000 recipients)

• Pro 20K: $189/month (20,000 credits, 30,000 recipients)

Each plan includes unlimited sender accounts and mailbox rotation capabilities. Alternatively, annual subscriptions provide a 25% discount.

Snov Pros and Cons

Pros:

• User-friendly interface with no learning curve

• AI email writing assistant for improved engagement

• Seamless workflow integration with 5,000+ tools

• Reliable email verification with 98% accuracy

Cons:

• Limited email search database compared to competitors

• A/B testing unavailable in basic paid plans

• Slow email enrichment process

• Occasional issues with Chrome extension

The platform ultimately excels through its localization in five languages and regular third-party security audits. Through its award-winning customer service, Snov.io ensures users maximize their toolset potential.

9- Lead411 - Best for Intent Data

Lead411 excels in providing actionable intent data through its partnership with Bombora, offering unique insights into buyer behavior.

Lead411 Feature

The platform's Triple Verified Email system employs SMTP verification, human validation, and email open confirmation. Currently, Lead411 tracks key company events through growth triggers, remarkably including:

• Hiring initiatives

• Funding rounds

• IPO releases

• Location expansions

• Technology adoption patterns

The platform's AI Research Tool finds matching prospects on demand, primarily focusing on companies actively researching specific solutions.

Lead411 Pricing

Lead411's Pro package with Bombora Intent Data starts at $250 per seat as an enterprise-only add-on. Alternatively, the Basic Plus Unlimited plan includes:

• 200 monthly exports (2,400 annually)

• Unlimited contact record views

• Rollover of unused exports

The platform offers seamless integration with 25+ CRM systems at no additional cost.

Lead411 Pros and Cons

Pros:

• High data accuracy rating of 4.6 out of 5

• Customer support satisfaction score of 4.5

• Value for money rating of 4.6

• Real-time data updates

Cons:

• Limited geographical coverage in certain regions

• Complex interface for new users

• Occasional data freshness issues

The platform ultimately distinguishes itself through its Growth Intent monitoring, which identifies companies within specific ICPs that demonstrate expansion signals. Through its comprehensive approach to intent data, Lead411 enables sales teams to prioritize prospects based on actual buying signals rather than speculative outreach.

10- ContactOut - Best for Recruitment

Specializing in talent acquisition, ContactOut empowers recruiters with access to a database containing 300 million professionals from 36 million companies.

ContactOut Features

The platform's Search Portal utilizes 20+ filters to identify ideal candidates. Primarily focused on recruitment, ContactOut's Chrome extension operates seamlessly with LinkedIn Standard, Recruiter Lite, and Pro versions. The system remarkably achieves triple verification of contact details, delivering personal emails and direct dials with exceptional accuracy.

The platform's Data Enrichment service enables bulk processing of LinkedIn profiles, email addresses, and company domains. Additionally, the built-in AI writer streamlines email outreach by generating personalized templates.

ContactOut Pricing

The platform offers structured pricing tiers:

• Recruiter: $199/month with 12,000 emails and 600 phone numbers annually

• Sales: $79/month including 6,000 emails annually

• Free: Basic access with 100 monthly contact reveals

ContactOut Pros and Cons

Pros:

• Forever-free plan availability

• API functionality for CRM integration

• Custom data enrichment services

• Works with all LinkedIn versions

Cons:

• Limited database compared to competitors

• Premium pricing for advanced features

• Annual commitment requirement

• Extended wait times for support responses

The platform's efficiency shines through its success metrics, with users reporting the ability to source 50+ excellent candidates weekly. Through its specialized recruitment focus, ContactOut enables teams to fill positions 93% faster, making it an optimal choice for talent acquisition professionals seeking reliable contact data.

Why Look for Apollo.io Alternatives in 2025

In 2025, businesses increasingly seek Apollo alternatives due to several fundamental challenges. Data accuracy emerges as a primary concern, with users reporting inconsistencies in contact details and outdated information.

The platform's pricing structure creates unexpected challenges, as businesses often end up purchasing more data than needed just to access essential features like mobile numbers. In effect, what initially appears as competitive pricing can lead to inflated costs over time.

Conclusion

After testing these Apollo alternatives extensively, I've found each platform offers distinct advantages for specific business needs. ZoomInfo stands out for enterprise-grade accuracy, while Cognism excels with its superior mobile data verification. Saleshandy matches Apollo's database size while providing better automation features.

My research shows database size shouldn't be your only consideration. RocketReach and Saleshandy both boast 700M+ contacts, yet their real value lies in data accuracy and specialized features.

Teams seeking advanced AI capabilities should check out Persana AI, which combines machine learning with real-time trigger monitoring for smarter prospecting.

The right choice depends on your specific requirements. Consider factors like:

• Required contact types (email, phone, mobile)

• Budget constraints

• Integration needs

• Compliance requirements

• Industry focus

Remember - the most expensive option isn't always the best fit. Focus on tools that align with your team's workflow and deliver reliable data for your target market.

FAQ

Who is the competitor of Apollo?

In reality, Apollo faces competition from numerous platforms offering specialized features. Notwithstanding its extensive database, tools like Persana AI, Saleshandy and RocketReach match Apollo's 700 million contact records. First thing to remember, each competitor brings unique strengths - Cognism excels in mobile data verification, while Hunter.io specializes in email discovery.

What is Apollo.io pricing?

Apollo's pricing structure includes four tiers:

• Free Plan: 600 email credits yearly (50 monthly)

• Basic: USD 39/month annually (USD 49/month billed monthly)

• Professional: USD 79/month annually (USD 99/month billed monthly)

• Custom: Starting at USD 5000/year

The platform operates on a credit-based system, with email credits being unlimited in higher tiers. Alternatively, mobile credits and export limits vary by package.

Which Tools Have More Accurate Email Data Than Apollo.io?

In particular, several tools outperform Apollo in email accuracy:

• Hunter.io maintains 95% email verification accuracy

• Saleshandy achieves higher transaction rates through data-driven personalization

• Lead411's Triple Verified Email system combines SMTP verification, human validation, and email open confirmation