Persana vs Apollo
Looking for an affordable alternative to Apollo with high quality leads, emails, and AI powered automations?
You've found it.
Persana offers superior email accuracy with its unique email waterfall feature, pre-built sales playbooks, and custom intent scoring. Plus, its HTTP API and webhooks allow for fast external data enrichment, giving you an edge in both outbound and inbound campaigns.
Why Persana is Better Than Apollo for your Sales and GTM Processes
While Apollo is a robust tool with a large database and solid sales features, Persana stands out with its AI-powered research agent, best-in-class lead quality, automated sales triggers like job changes and social engagement, and seamless integration with 30+ tools.
Best Lead Quality in the Market
Apollo has only 1 database of leads which isn't updated regularly which can limit your outbound efforts. Some users reported Apollo emails bounce rate is very high making it risky for your campaigns.
Add unlimited team members
With Persana, you can add as many team members as you want on any paid plan—at no extra cost. Whether your team is 5 people or 50, your pricing stays the same. Apollo charges extra per seat, meaning the more team members you add, the more expensive it becomes.
Add Your Own API Key
With Persana you can bring in your own API key to save on credits and make data enrichments affordable. On Apollo you don't have an option to add your API key which makes it expensive and inflexible for modern sales and GTM teams.
Integrations with your favorite CRM
Persana seamlessly integrates with over 30+ best-in-class tools, including Smartlead, Instantly, BetterContact, Apify, and more. Apollo has limited CRM integrations available making it tedious to export and import the csv files wasting your precious time.
Expertly Curated Playbooks
Persana offers 10+ proven-to-work Sales playbooks, ready for immediate use in your outbound campaigns. Apollo lacks the depth and variety of premade playbooks, leaving your team to develop workflows manually.
Email Waterfall Feature
Persana provides a powerful email waterfall feature, giving you access to the most accurate, up-to-date work emails from data providers like Prospeo, Leadmagic, and more. You get maximum lead coverage with less cost for you. Apollo doesn’t have email waterfall, meaning you’re stuck with their limited database and less comprehensive results.
Are You Looking for an Apollo Alternative?
Our users say Persana is easier to use and packed with intuitive features. If you’re tired of wasting money on bad data quality, it’s time to make the switch.
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Replace all these other software with 72% cheaper pricing. Save over $1898/month. Control your spend and consolidate subscriptions in one place.
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Get access to new leads every week with Persana’s AI-driven data intelligence. Let our AI GTM Team find, track, and nurture high-potential leads, so you can focus on closing deals and growing your business.
Engage with prospects based on key signals like job changes, hiring trends, and social intelligence. Persana automatically detects these changes, giving you the perfect timing to reach out and convert leads into customers.
Trusted by Sales and Marketing Teams Everywhere
"We’ve been using Persana AI at Alpaca and it’s honestly been a game-changer. It’s super easy to get started with, and it has made our outreach efforts way more targeted and efficient."
Imad Badreddine
Apalca Leads
"The most cost effective way to automate research. Persana has also been a great creative partner to help execute unconventional go-to-market strategies"
Richard Purcell
MoxieGTM
"Persana AI has been awesome for us to use AI automation at scale. I love the templates and saving prompts! Saves me hours of research. I definitely recommend Persana"
Maddie Bell
Scheduler AI
YOUR PROSPECTING POWERHOUSE
Trusted and Loved
by 10,000+ teams
4.8 out of 5 stars
Ready to See the Difference For Yourself?
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